Outdoor Digital Signs

Cal State East Bay’s outdoor digital signs are an effective way to advertise your upcoming process deadlines, campus event, activity or program to the university and the local community. 

All content must be in compliance with the guidelines below to be approved for posting by University Communications and Marketing. Unapproved content requiring modifications will need to be resubmitted.

Posting Guidelines

  • All content must be in compliance with university brand identity standards.
  • Only submittals announcing and promoting university events, activities and programs will be approved for posting, and all advertised events must be open to the public.
  • Outdoor digital sign timeslots are first come, first served. Users should submit their material one week prior to desired running dates.
  • Only one sign per event/activity/program should run at a time to give all messages equal airtime.
  • Operational messages have priority over promotional content.
  • All content must be duplicated in its entirety (and fully accessible by the public) on the university website. The corresponding website must contain the following statement concerning accessibility: “Individuals that require accommodations for this event please contact Accessibility Services by [10 business days prior to event date]. email: as@csueastbay.edu | phone: 510-885-3868.”

Technical Guidelines

Technical Guidelines for Outdoor Digital Signs

Required Pixel Dimensions

∙ASI Sign must be 192 tall x 288 wide
∙Road Signs must be 288 tall x 480 wide

Type of Content Allowed

∙ASI Sign allows static images AND video/motion content
∙Road Signs allow only static images

Legibility Requirements

NO more than 35 words

NO QR codes allowed

✓ Short urls are recommended

✓ Text must be legible from a distance!

Image Specifications

∙Images should be high-quality JPG files, at 72 pixels per inch (ppi).

∙Fonts used for roadway signs must large and legible

∙Text should have a color contrast ratio of at least 4.5:1 with the background. Color Contrast Checker Tool.

Video Specifications

∙Content should be exported as an MP4 file at the highest quality.

∙Video must be exactly 10 seconds long.

NOTE: If you're submitting content for both the road signs and ASI sign, please note that the form only accepts one attachment at a time. You will need to fill out the form TWICE; once for the road signs and once for the ASI sign.

Outdoor Sign Locations

Outdoor Sign Locations

Three Roadway Signs

∙Top of Carlos Bee Boulevard
∙Intersection of Harder Road and West Loop Road
∙Outside the theater facing Campus Drive

ASI Sign

Outside the Old University Union

Submittal Process

  • In order to post on the outdoor digital signs, fill out the online form located at the top of this page.
  • Users must adhere to the content and technical requirements listed above. Templates that meet the technical requirements are available for download. 
  • If the content is rejected, users can submit a revised version of their content via email.
  • Still have questions? Contact Vanessa Lopez.